Career Advancement Program
The Speed Group Career Advancement Program offers a range of services to help individuals grow in their careers. This includes mentorship with Hinchcliffe, where drivers will have both pre and post-event meetings, receive detailed driver reports, and get guidance off the track.
The program also covers strategy aspects such as contract review, consultation, negotiation, series and team options, team liaison, and education and support for acquiring sponsors. Media-related support is provided too, including coaching, social media training, and on-event interviews with Lee and Hinchcliffe.
Additionally, sponsorship and business-to-business strategy will be provided alongside extended networking opportunities.
Digital
Social Media Management
Social Media is a game-changing, powerful and influential mean to reach and grow your fan base in order to branch out from the competition. We at Speed Group have experience in many of the biggest racing series in the world: Formula 1, IndyCar, IMSA, FIA WEC and TCR International.
Digital Campaigns
Drivers are never guaranteed to win every race and give their sponsors the maximum exposure. Digital Marketing is the only way to guarantee and quantify exposure to sponsors. By implementing digital campaigns:
Your sponsors gain value regardless of your on-track results.
Through content creation and digital campaigns you can increase the sponsorship value.
You can justify the value that your sponsors are getting with actual dollar amounts.
Execution, Monitoring & Analytics
Growth campaigns
Website Management & Design
Strategy Development
Sponsor Services
Through our 50+ years of combined motorsports experience at Speed Group, we've felt the pain and frustration of our clients and colleagues as they try to figure out how to sign that elusive sponsor.
We've narrowed down the 2 most important questions that drivers & team owners constantly ask themselves:
I know a company that could sponsor me, but what should I offer them?
If they say yes, how am I going to have the time to execute properly and keep them happy?
With this in mind, we've developed a simple and effective turnkey program that will help you create, present, and execute an activation program that your sponsors will love.
We look forward to taking on this challenge with you and raising some money!
Toni Calderon CEO & Partner - Speed Group
Services & Options
Invite Platform - Seamless RSVP platform for event invitations fully managed by Speed Group. Hospitality - Series, team & turnkey hospitality setup managed on site.
Driver Meet & Greets - Special driver and team session for photos and autographs.
Receptions & Events - Private off-track events and dinner reservations at exclusive locations.
Credentials & Passes - Credential management and distribution to guests.
Tours - Guided pit tours, garage tours, and track tours with motorsports expert.
Branding & Swag - Swag bags, team gear, and hospitality branding. On-Site Liaison - Knowledgeable on-site manager overseeing activation and guests.
Driver Management
Coaching
Testing
Simulator
Mental Coaching
Through the use of specialized assessments and one on one coaching, our mental strength programs are tailor made for each individual. These programs are aimed at helping drivers become aware of, and to train and develop mental skills in order to help the drivers become their optimal selves on and off the track.
Career Development
Budget Management
One Off Event
Guest Management
Credentials
Hospitality
Paddock Tours
Special Events
Logistics
Social Media
Social medial a game-changing, powerful and influential mean to reach and grow your fan base in order to branch out from the competition. We at Speed Group have experience in many of the biggest racing series in the world: Formula 1, IndyCar, IMSA, FIA WEC and TCR International.
Golf Cart Rentals Motorhome
Rentals Mental Coaching
